Meet Joann — Your Partner in Building a Business That Feels Like Freedom

Virtual Assistant | Systems Strategist | Mompreneur

Helping real estate pros and solopreneurs grow through strategic virtual assistance.

Hi, I’m Joann — and this isn’t just a business, it’s personal.

My journey didn’t start with a logo or a business plan.

It started with a 2-month-old baby, no internet, and a choice every mother dreads.

Before I became a VA, I worked night shifts in the call center industry while raising a newborn. My husband and I were starting from scratch - no financial cushion, no family backup. Just grit, faith, and a shared belief that we could build something of our own.

When the pandemic hit, we were forced to work from home. With no setup of our own, I borrowed an office corner and my husband’s laptop. That’s where I discovered freelancing.

I applied everywhere. Learned fast. Burned out faster.

But I never gave up - because my biggest why was waiting for me at home.

I’m a mom, a wife, and a night-shift warrior.
I still work overnight while my daughter sleeps.
I batch client work at 9 PM, map content at 3 AM, and wrap up as the sun rises.

It’s not perfect — but it’s mine. And it gives me the freedom to build a life I’m proud of.

Quick Facts About Me

  • Obsessed With: Notion dashboards and coffee

  • Biggest Lesson: Self-care isn’t optional

  • Favorite People: My daughter & hubby

  • Best Memory: First family trip to Hong Kong

  • Dream Life: A cozy home, backyard, and peaceful & green surroundings

I know what it feels like to be everywhere for everyone — and have nothing left for yourself.

I was sending proposals while rocking a baby to sleep and staying up until 3 AM fixing Canva slides for brands that weren’t mine. Building other people’s systems while mine ran on hustle and hope.

I know what it feels like to be everywhere for everyone — and have nothing left for yourself.

I was sending proposals while rocking a baby to sleep and staying up until 3 AM fixing Canva slides for brands that weren’t mine. Building other people’s systems while mine ran on hustle and hope.

That’s when everything shifted & stopped doing it all - started doing it right.

Today, I help founders and service providers get out of the weeds and into their CEO seat, with strategic systems that support both growth and life.

Through my CEO-Mode Suite, I offer done-for-you services in:

  • Social Media Strategy & Management

  • Sales Funnel Design & Automation

  • Backend Support (Admin, CRM, Marketing Systems)

All custom-built. All built with your goals in mind. Because your business should support your life - not the other way around.

Let’s Simplify Your Business - Together

Access my Service Guide to explore how we can streamline your content, backend, or systems - and get the clarity you need to move forward with ease. Just drop your name and email to get instant access.